The Spadiora brand was created in 2019 out of Marta Lech‐Maciejewska’s passion for scarves, handkerchiefs and t‑shirts, with the help of which she has long been creating unconventional pin‐ups or stylizations, which she shared on her blog and in social media channels. Her thing was hair and a piece of silk intricately woven into it. The brand’s originator was well aware of the fact that this garment is quite difficult and niche products that are not easy to play with. Until recently, in the Polish consciousness, they were associated with the times and fashion that we have long behind us. Marta had an idea how to disenchant this bad PR. And so her beloved third child, the Spadiora brand, was born.
From the very beginning, she followed the principle that they are to be the highest quality products- from the material to each edge. Print ideas arise in Founder’s head, and Polish graphics are responsible for their implementation. Marta invites incredibly talented graphic artists and cartoonists to cooperate with her, who put her ideas on paper in a characteristic way. Each of the patterns is unique and not accidental. Preparing each of them takes many hours of hard work. It took a month to draw the „My Country” scarf. It can be safely said that these are projects that are socially engaged in the subject of women’s self‐acceptance, as well as environmental protection and even smog. Their common denominator is awareness and responsibility for themselves, care for interpersonal relations and our environment. The last project, the Zodiac scarf, is a manifesto of support between divisions. Aries calls Leo, and Sagittarius is brushing Virgo’s hair. Strong colors, just like the motto itself, but so balanced that they will „tweak” any stylization, at any time of the year. Spadiora’s woman is always well dressed and never disguised.